Monthly Archives: June 2023

Alitheon Named ‘Best Optical AI Solution’ in 2023 Artificial Intelligence Breakthrough Awards Program

AI Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global Artificial Intelligence (AI) market, today announced that Alitheon’s FeaturePrint(R), the machine-vision based solution for authentication and traceability of physical items, has been selected as winner of the “Best Optical AI Solution” award in the sixth annual AI […]

Gen Z may love luxury dupes, but can they really replace the real thing?

Roei Ganzarski, CEO of Alitheon and its optical AI solution, FeaturePrint, which is used for authentication and traceability of physical items, pointed to the additional influence of celebrities and influencers whose style many young people want to “mimic.” “A lot of the younger generation either don’t have the means to buy them, or don’t want […]

Redefining Footwear Artistry: The Advent of FAST Sneaks: An AI-Infused Revolution in the Sneaker Industry

Bolstering this creative vision is AI’s anchoring presence, supported by Alitheon, the renowned specialist in AI authentication. With Alitheon’s patented FeaturePrint® technology, each item receives a unique identifier akin to human fingerprints, ensuring unimpeachable identification, authentication, and traceability. Backed by the credibility of Alitheon’s 45 approved patents, FAST Sneaks carves out an edge that’s hard […]

Navigating the Brake Industry’s Counterfeit Challenge: FeaturePrint Live

In a recent interview with The BRAKE Report, Roei Ganzarski, CEO of Alitheon, the global leader in optical AI for counterfeit and gray market identification, recently shed light on the escalating issue of counterfeit brake parts infiltrating the automotive supply chain. Brake parts form a crucial aspect of vehicle safety. Original equipment manufacturers (OEMs) meticulously test and […]

Counterfeit and gray market parts: Shining a light on a lesser-known risk to brake safety

While the commercial vehicle industry has gotten creative in working around the parts shortage, it also needs to beware of putting counterfeit parts in vehicles. Unfortunately, counterfeiting technology is so advanced that the naked eye is insufficient to distinguish between real and fake parts. Additional levels of authentication are necessary to keep fakes out of […]

Digital fingerprint system takes authentication to ‘new level’

Alitheon, a new AIPIA member  has introduced a patented system called FeaturePrint with an optical-AI that detects the authenticity of an item by irrefutably identifying each original. It provides a proven, simple and reliable solution to eliminate counterfeits, shut down grey market activity and enable tracking and tracing, all with one photo using a standard […]

A conversation with Kerry Lutz about Alitheon and our optical AI solution to the $3T and growing problem of counterfeits and gray markets.

Alithieon has developed a technology that enables authentication and verification of items without the need for etching, serial numbers, or any other form of identification. This technology uses a feature print to identify items with just a camera. BMW is the lead investor in the company, which has over 45 patents and is already being […]