SafetyDetectives recently spoke with Roei Ganzarski, CEO of Alitheon, to delve into the cutting-edge world of optical AI and machine vision technologies.

Ganzarski provides an enlightening perspective on the unique challenges and innovations his company has navigated in the realm of product serialization and authentication and supply chain security. Drawing from his rich background in leadership roles across various technology sectors, he highlights how past experiences have finely honed his approach at Alitheon. This interview explores the misconceptions surrounding AI and blockchain within the industry and sheds light on the practical applications and limitations of these technologies in combating counterfeit and gray market products. Ganzarski’s insights offer a glimpse into how Alitheon uses machine vision in enhancing the integrity and safety of products across global markets.