The problem of counterfeit products in the supply chain is an ever-growing threat. Logistics Management reported that counterfeiting is a trillion dollar issue and it is becoming increasingly harder to differentiate the fakes from the real thing.
“Counterfeiting is a year-round occurrence and a growing problem,” says Roei Ganzarski, CEO at Alitheon. “The holidays magnify this issue as there is more shopping activity that happens in a short period of time. On top of that, many shoppers are now shopping online only, making it much easier for fake items to infiltrate the supply chain and put consumers at risk.”
Ganzarski also mentions that even right after the holidays are over, returns become a huge activity — and return fraud is another growing problem.
